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User experience design

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Designers want to make tools easy to use. This work is called user experience design. It is also known as UX design. It focuses on how a person feels when using a product. This could be a website or a machine.

Designers do not just guess what people want. They use research to find out. They use studies like interviews and surveys. This helps them learn about a person's goals. They may even make personas. Personas are characters that represent a group of users. They help designers think about how real people act.

Next, designers create a plan. They often draw wireframes. These are simple sketches that show the layout of a screen. They also use information architecture. This is the way parts are organized so they are easy to find. Visual design is another part. It uses colors and images to make things look good.

Designers also think about accessibility. This means making sure everyone can use the tool. It helps people with disabilities use things easily. They follow rules called WCAG. These rules help make web content easy to see and use for all people.

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