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Bernarr Macfadden

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Bernarr Macfadden was a man who believed in the power of the human body.

Portrait of Bernarr Macfadden in Sarasota, Florida
Portrait of Bernarr Macfadden in Sarasota, Florida

He spent his life teaching people about physical culture, which is a mix of bodybuilding and health theories. He wanted people to be strong and fit through exercise and special diets. Macfadden even changed his own name to sound more powerful. He thought "Bernarr" sounded like a lion's roar. He also thought "Macfadden" looked more masculine than his birth name. He wanted his name to match his goal of being a strong man.

His journey to health started when he was a young boy. As a child, Macfadden was often weak and sickly. He lived on a farm and worked very hard. He believed that wholesome food and farm work made him strong. Later, when he moved to a desk job in St. Louis, his health got bad again. By age 16, he felt like a "physical wreck." To fix this, he started exercising with dumbbells and walking six miles a day. He also became a vegetarian to help his body feel better.

Macfadden became a very successful publisher of many different magazines.

Bernarr Macfadden 1951
Bernarr Macfadden 1951

In 1899, he started a magazine called Physical Culture. It focused on bodybuilding and fitness. He later grew a huge empire of magazines like Liberty and Photoplay. He even owned a tabloid newspaper called The New York Evening Graphic. He also had a sports magazine called SPORT. He even tried to make "pulp" magazines, which are inexpensive stories. Some of these, like Flying Stories, were not very successful.

He had many unusual ideas about how to stay healthy.

Franklin D. Roosevelt and Bernar MacFadden in Warm Springs, Georgia - NARA - 196721
Franklin D. Roosevelt and Bernar MacFadden in Warm Springs, Georgia - NARA - 196721

Macfadden was a big supporter of fasting. Fasting is when a person does not eat for a period of time. He believed fasting could help a person feel rejuvenated. He even took photos of himself lifting a 100-pound weight after a seven-day fast. He also opened many vegetarian restaurants in cities like Chicago and Philadelphia. By 1911, he had twenty of these restaurants. He strongly disliked white bread and called it the "staff of death."

While he was famous, Macfadden was also a very controversial person. He did not trust doctors and often told people not to see them. This was a dangerous view, and two of his children died because they did not get medical care. He even tried to start his own religion called "cosmotarianism." He also ran for high offices, like Mayor of New York and even President. He lived a very long life and died in 1955 at age 87. He is buried in Woodlawn Cemetery in the Bronx.

Bernarr Macfadden 1951
Bernarr Macfadden 1951
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File:Franklin D. Roosevelt and Bernar MacFadden in Warm Springs, Georgia - NARA - 196721.jpg
Franklin D. Roosevelt and Bernar...
File:Bernarr Macfadden 1951.jpg
Bernarr Macfadden 1951.jpg
File:Portrait of Bernarr Macfadden in Sarasota, Florida.jpg
Portrait of Bernarr Macfadden in...
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