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DeWitt Wallace

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DeWitt Wallace was a prominent American magazine publisher. He is most famous for co-founding the magazine Reader's Digest. Along with his wife, Lila Bell Wallace, he created a publication that became one of the most widely circulated periodicals in the world. His work changed how people consumed information. He focused on providing a wide variety of interesting subjects in a way that was easy to read.

Wallace Periodical Room - N.Y. Public Library
Wallace Periodical Room - N.Y. Public Library

Wallace developed a specific method for creating his magazine. He wanted to provide articles on many different topics. However, he wanted these stories to be abridged. To abridge a text means to shorten it while keeping the main ideas. He practiced this skill for many hours. In the 1920s, he spent much time in the New York Public Library. He also spent six months researching at the Minneapolis Public Library. He would read long articles and condense them into shorter versions. This allowed readers to learn about many things quickly.

His journey toward publishing began with his early education and military service. Wallace was born in Saint Paul, Minnesota, on November 12, 1889. His father was a faculty member and later the president of Macalester College. Wallace attended the Mount Hermon School and later studied at Macalester College from 1907 to 1909. He also spent two years at the University of California, Berkeley. During World War I, Wallace enlisted in the United States Army. He was wounded during the war. He spent four months recovering in a hospital in France. During this recovery time, he spent his days reading American magazines. This experience helped shape his ideas for a new kind of publication.

In 1921, Wallace's personal and professional lives joined together. He showed his sample magazine to Lila Bell Acheson. She was the sister of his college friend, Barclay Acheson. Lila responded with great enthusiasm to his idea. The couple married on October 15, 1921. They decided to publish the magazine themselves. They used direct mail to market the publication to readers. The very first issue of Reader's Digest appeared on February 5, 1922. The magazine soon grew to reach a massive global audience.

Wallace was also known for his specific political views. He was a supporter of the Republican Party. He held strong anti-communist views. These beliefs were reflected in the content of Reader's Digest. He shared these views with other major publishers of the time, such as Henry Luce of Time and Life. Wallace and his wife were also significant supporters of Richard Nixon. During the 1968 presidential election, they gave Nixon $8,500 in cash donations. They also provided space in the magazine for Nixon to write articles. These actions helped support Nixon's presidential bid.

Beyond publishing, Wallace was a noted philanthropist. A philanthropist is someone who gives large amounts of money to help others. He donated much of his massive fortune to Macalester College. He and Lila also established foundations that are now known as The Wallace Foundation. This foundation supports education, the arts, and youth development. He also funded the DeWitt Wallace Decorative Arts Museum in Colonial Williamsburg, Virginia. His generosity extended to the New York Public Library. The Wallace Fund helped pay for the restoration of the DeWitt Wallace Periodical Room. This room holds unbound issues of 68 popular periodicals and 22 newspapers.

Wallace received several prestigious honors during his life. In 1966, he received the Golden Plate Award from the American Academy of Achievement. On January 28, 1972, President Richard Nixon presented him with the Presidential Medal of Freedom. In 1980, he was inducted into the Junior Achievement U.S. Business Hall of Fame. Wallace died at his home in Mount Kisco, New York, on March 30, 1981. He and Lila did not have any children. His legacy lives on through his publications and the many institutions he supported with his wealth.

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Wallace Periodical Room - N.Y. Public Library.jpg
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