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Stern (magazine)

technology Maturity 11-13 Next article →

Stern is a famous weekly news magazine from Germany. Its name means "Star" in German. It is known for being a left-liberal magazine. This means it often looks at the world through a specific political lens. The magazine is published in the city of Hamburg. It is owned by a company called Gruner + Jahr. This company is part of a larger group named Bertelsmann.

Stern matters because it changed how news was told in Germany. It wanted to practice what is called "useful journalism." This way of working gives readers many facts. The goal is to let readers make their own choices. Instead of telling people what to think, the magazine provides deep background. This helps people arrive at their own judgments.

To make its stories, Stern uses a special way of working. The writers often write very long articles. They do not just use short headlines to grab attention. Instead, they use deep investigation to find the truth. The magazine also relies heavily on graphic design. It uses many illustrations and colorful pictures to explain things.

This helps readers picture the news clearly. This style makes Stern different from other popular magazines. It focuses on many social and lifestyle issues too. This approach helps cover the whole world in detail.

Henri Nannen started the magazine in 1948. He published the very first issue on August 1. That first issue had 16 pages. It featured the actress Hildegard Knef on the cover. Nannen moved the magazine to Hamburg later on. In 1965, he started a huge publishing house there. Under his leadership, the magazine became very successful. It reached a huge number of readers in Europe.

At its peak, between 1.5 and 1.8 million people read it. This was the largest circulation for a magazine like this in Europe. Nannen led the magazine until 1980.

Even successful magazines can face very hard times. In 1983, Stern made a major mistake. It bought something called the Hitler Diaries. The magazine paid 9.3 million Deutsche Marks for them. However, scientific tests proved the diaries were forgeries. This means they were fake and not real. This event hurt the trust people had in the magazine.

Because of this, the editors had to resign. Sales also began to drop as people moved away from paper news. By 2019, the number of readers fell below 500,000. By 2023, the number was even lower at 313,200.

Today, Stern is changing to fit the modern world. Many people now read it on computers or phones. The online version, called an e-paper, is growing fast. It grew from 8,500 copies in 2015 to 26,800 in 2020.

The printed magazine also looks different now. It uses more sidebars and infographics to show facts. The language is less formal than it used to be. It also uses very large and striking photos. This helps the magazine stay interesting in a new age. It still covers many big topics about life and politics.

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