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Conformity

society Maturity 11-13 Next article →

Conformity is when people change how they act to match a group. Groups have norms. These are unwritten rules for how to act. People often conform because it is easier than being different. It can happen in small groups or in a whole society.

Asch experiment
Asch experiment

Solomon Asch studied this with a test. He showed students lines of different lengths. Most students in his test were actors. They gave the wrong answer on purpose. He wanted to see if the real student would agree. About one-third of the students gave the wrong answer just to fit in. This is called normative influence. This happens when people want to be liked.

Another reason is informational influence. This is when people look to others for help. They do this in new or confusing situations. People might think the group knows more than they do. Some people also use the Chameleon effect. This is when we copy gestures or speech without thinking. It helps us get along with others. Conformity can be good, like driving on the right side of the road. It can also be bad if it stops people from thinking for themselves.

Individualism versus collectivism worldwide
Individualism versus collectivism worldwide
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