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Market segmentation

technology Maturity 11-13

Stores sell things to many people.

1921 Model T Ford.jpg
1921 Model T Ford.jpg
They can group people by what they like. Some groups want different things. This helps stores pick the best items. It makes shopping fun for you. Do you like to shop?
1931 Ford Model A Deluxe Coupe (2).jpg
1931 Ford Model A Deluxe Coupe (2).jpg

48 words
🖼️ Images & Media (10)
File:STP approach.jpg
STP approach.jpg
File:1921 Model T Ford.jpg
1921 Model T Ford.jpg
File:1931 Ford Model A Deluxe Coupe (2).jpg
1931 Ford Model A Deluxe Coupe (2).jpg
File:1-s2.0-S0148296325002103-gr2.jpg
1-s2.0-S0148296325002103-gr2.jpg
File:Tv-penetration-us-households.jpg
Tv-penetration-us-households.jpg
File:Bases for segmentation.png
Bases for segmentation.png
File:Demographic segmentation.jpg
Demographic segmentation.jpg
File:Circle-spoke-Diagram-Target-Market.png
Circle-spoke-Diagram-Target-Market.png
File:PerceptualMap1.png
PerceptualMap1.png
File:Clustering.jpg
Clustering.jpg
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📚 Content adapted from Wikipedia | Readability: FK 14.5 | Vital Level 5